When it comes to running a dental practice, we know you
have a lot to juggle. Between handling extractions, bridges, dentures, and
fillings, you’re also busy overseeing inventory and billing and marketing your
services to keep the molars marching in.
But don’t let the ‘day-to-day’ hold you back from exploring
new ideas and ways of doing business. In fact, whether you’re a seasoned
professional, with decades of experience under your belt, or a fresh face in
the industry looking to grow your client base and dental practice, we know
there are things you could be doing differently.
That’s why we’ve gathered a list of 7 books to help you do just that. Written by experts in — and outside — the dental industry, our top 7
picks offer a great selection of business-savvy tips and advice on everything
from team building to customer service. So don’t let ‘business as usual’ hold you back. Keep your mind open and get ready for the ride – and read – of your life.
On business principles and management
Feeling overwhelmed by the complexities of doing business? Authors Donald Sull and Kathleen M. Eisenhardt argue that just a few simple rules are
all you need to tackle even the most complex problems. In this book, these strategy experts offer up concrete examples of how simple rules have helped individuals, governments
and businesses make better decisions. So go on, crack open this book and find out how you can apply a few simple rules to maximize your practice’s potential. There’s no reason to
start, or stay, small.
Just keep it simple.
When it comes to choosing between a good company and a great company – it’s a no brainer. But can a good company become a great
company? That’s the question American business consultant and author Jim Collins
posed to a team of researchers half a decade ago. And, after examining the
traits of over 14000 companies, Collins and his team came up with a definitive
answer: yes, the transition is possible. In this book, learn about companies at
the top of their game and discover about the common traits that helped them
succeed.
Looking to grow your dental practice? Then don’t miss Verne Harnish’s latest book
Scaling Up,
which offers tools and techniques designed to help you build your business
venture. After reading Harnish’s book, you’ll walk away with a growth strategy
that will not only help you earn more money, but ensure everyone in your
practice is on board and excited to be part of the upward journey. In addition
to being a great read, we recommend this book because it offers hands-on tools,
including a one-page strategic plan template and checklist to help you scale up
your dental practice successfully.
Don’t be fooled by the title of this book. In
Managing a Dental Practice: The Genghis Khan
Way, retired dentist and best-selling author Michael R. Young offers a
unique perspective and practical guide on empire building in the dental
industry through the lens of one of history’s most dynamic leaders. Discover how
to employ century-old strategies to enrich your dental practice management skills.
On team building and resource management
We’ve all heard about the perks that come from working at Google. But you don’t have
to build on-site swimming pools and offer free haircuts for your staff in order
to boost happiness and productivity. In
Work
Rules!, a new book by Laszlo Bock, the SVP of People Operations at Google,
you’ll get the inside scoop on how to strike a balance between creativity and
structure. You’ll also discover how one of the most successful companies in the
world has managed to improve their employees’ quality of life, while increasing
market share.
While you’re busy stocking your bookshelf, don’t forget this great read by career analyst Daniel H. Pink.
In
Drive, Pink unveils that there are better ways to motivate people
than simply using the old carrot-and-stick approach. Instead, see what
scientists and entrepreneurs are saying about human motivation, and learn how
three simple principles — autonomy, mastery, and purpose — can help drive your
dental practice forward.
On customer service
You’re already familiar with the age-old saying ‘the
customer is always right.’ But once you read Jean Bliss’s
I Love You More than My Dog, you’ll start looking at customer
service in a different light. In this book, you’ll be equipped with the tools
to build a strong client base and learn how just five simple decisions can help
guarantee extreme customer loyalty.
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